Djônatan Leão, a visionary entrepreneur celebrated by international media outlets—including Forbes USA and Forbes Mexico—stands as a beacon of perseverance and innovation. His inspiring journey, marked by both challenges and success, exemplifies how ambition and hard work can reshape destinies. Now, Djônatan is channeling his personal experiences into a transformative project: Migra Academy, a platform designed to guide Brazilians on the journey toward building their lives abroad.
The Journey to Success
Djônatan’s success abroad didn’t come easily. Alongside his wife, Carol, he faced numerous hurdles in the United States before achieving stability.
“We immigrated to the U.S. in 2020 and went through a lot of challenges,” he recalls. “Starting over from scratch was tough, but every struggle taught us something valuable.”
The breakthrough came in 2021, with his digital marketing expertise gaining momentum and culminating in 2022—a breakthrough year that catapulted his business to new heights.
“2022 was the boom. That’s when digital marketing in the U.S. truly took off for us,” Djônatan reflects.
Creating Migra Academy
Building on his own immigration journey, Djônatan conceived Migra Academy with the mission of offering more than just bureaucratic guidance for those moving abroad.
“Migra Academy will be a learning platform—one that empowers people to make informed decisions about their new lives. We aim to teach how things truly work abroad, not just how to get there,” he emphasizes.
He clarifies that the academy isn’t an immigration consultancy:
“We’re not an immigration office. Our focus is education, not visas or legal processes.”
The academy’s curriculum will include courses that blend practical financial guidance with personal adaptation strategies. A highlight is the course “ABC of America,” which unpacks the fundamentals of the U.S. economy, purchasing power, and business creation.
“We’ll teach how the country functions—how to understand the economy, leverage your purchasing power, and start a business in the U.S. or Canada. We’ll also advise on the best states and cities to settle in,” Djônatan explains.
Expanding the Vision with Escola do Dólar
In addition to launching Migra Academy, Djônatan is the founder and CEO of Escola do Dólar, a platform dedicated to education and international business training. Founded in 2022 in the U.S., the school quickly gained global recognition, amassing over 87,000 students across 67 countries.
“Escola do Dólar was created to equip individuals with the tools and knowledge needed to thrive in international business. It’s about making complex global markets accessible to anyone,” he notes with pride.
Empowering Immigrants for Success
Migra Academy aims to equip aspiring immigrants with the skills and confidence to navigate life abroad successfully. Drawing on Djônatan’s journey from immigrant to entrepreneur, the platform embodies his belief that preparation and mindset are key to success.
“This isn’t just about moving abroad,” Djônatan remarks. “It’s about empowering people to create a better future—wherever life may take them.”
Through his work with Migra Academy, Djônatan hopes to offer the same opportunities and insights that helped shape his own success, ensuring that others, too, can turn dreams into reality.
